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This podcast is dedicated to research in the field of general management. We provide you with information about our recent studies, interesting academic discoveries, as well as practical implications of research for managers and firms.
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Sunday Nov 03, 2024
Sunday Nov 03, 2024
Welcome, dear listeners!
Today, I elaborate on what other forces are missing in the #5forces #framework by #Porter. One of the suggestions from GRant and Jordan (2015) would be the inclusion of 6th #force - #comlements.
Complements should have the opposite effect of #substitutes on your core product.
Enjoy, comment, and share - it does matter ;)
Best
Eugene (Yevgen)
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